Name: Using Technology to Predict Supply Chain Challenges
Uploaded: 2025-10-21T19:55:00Z
Duration: 3 min 5 s
Description: Dave Bozeman, CEO of C.H. Robinson, explains how the company is leaning on technology and benefiting from AI.

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Sustainable Investing and the Wealth Transfer

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Dave Bozeman, CEO of C.H. Robinson, explains how the company is leaning on technology and benefiting from AI.

https://m.wsj.net/video/20251021/0fc1a35f-a3fc-40be-8846-928e22a22a53/1/hls/manifest-hd-wifi.m3u8

Using Technology to Predict Supply Chain Challenges

Yeah, that's gotta be wreaking havoc on shippers and big businesses and you know, it's one of those maybe problem slash opportunities for you.

Yeah.

I saw you were speaking about helping someone ship something to China and then the middle of the situation, you sent it over to Japan instead because tariffs were gonna give 'em a $6 million hit, right?

That's correct. And we see that it's a lot of stories like that where things can happen real time. And recently we saw that where some things changed on the tariff front, but if they're already in the middle of the ocean, you have to deal with that. And if that ship, you know, embarks or ports into a certain city, you know, customers can be liable for that. So we're constantly trying to help our customers see around corners using technology to help them do that. And that's why we're so excited about how we're using technology to really help them see things around the corner, see it faster, predict it. And that's why you also see a shift in services. Customs has been going through the roof for us, our custom services, you know, it's just-

Does that help companies? You mean move things across borders you mean?

Move things across borders. There is paperwork and policies and things that have to happen. So if we say, let's just adjust, say a tariff percentage, well there's a lot of, sorry for the term, but sausage making and things that have to happen behind the scenes to really make that happen. We do that type of work for a lot of customers to get their products across borders into different countries and there's just a lot of policy and things that you have to do.

Yeah when you're talking about technology, I imagine that's a nice segue to AI. I was reading somewhere you guys are a stealth AI play. How's that possible?

Well, we are, I like to say we're an undervalued industrial AI play. And the reason I say that is this, you have your hyperscalers and your chip makers and infrastructure play well at the end of the day, there are companies like CH Robinson who are benefiting from AI real time. You can see it in our results. We have 35% productivity in the last two years. That's partly because of our technology that we're using. We are growing and we're reducing expenses and expanding our margins. Something in this industry they said can't be done. Well this technology is actually helping us do that. Why? 'Cause if you look at our order to cash process, very, very manual in this industry to do that, technology has allowed us to automate a lot of that process, move our people to customer facing, solve strategic problems like they like to do, and that results in what we think are superior results as compared to the competition.